Video ads on Video Hosting sites


The video shown during the presentation Monday struck a chord with me. This is the kind narrative storytelling that needs to be done on video hosting sites. When ads come up on video hosting sites, everyone is just waiting for them to be over as soon as possible. Many of us wait with our cursors over the “wait 5 seconds to skip this video” link on Youtube as soon as an ad pops up, because we flat out aren’t interested in what these ads have to say. We’re in the age of instant gratification. Technology allows us to have access to almost any information or entertainment we want in seconds with the click of a button. After the general population got used to that, Youtube and other hosting sites starting to interrupt videos with ads became an annoyance.
That presents advertisers with a unique dilemma: they have to find a…

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